Players are rewarded with specialities from each Japanese prefecture and the screen backgrounds are borrowed from famous Japanese art. Plus there are flash cards, study charts, and you can hear each kana pronounced properly.
All this and cute monsters too? Yee ha! Yokai are everywhere!
The ads feature a shape-shifting tanuki and a (traditionally) blood-hungry kappa. And they’re very cute!
(I can’t imagine any Australian bank advertising their credit card using a vampire or werewolf, can you?)
But seriously, if you’re into cute, or you’re interested in Japanese culture, you should check out the animations in particular (an example here). They are super-cute and the manga-like voice bubbles are a great resource for learning Japanese.
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